A fashion and lifestyle magazine and blog produced by Students in the Design and Merchandising program at Drexel University

Tuesday, January 26, 2010

Zac Posen set to be next Go-International designer for Target


Zac Posen’s designs can most often be seen worn on the youngest and hippest starlets on red carpets. But according to Women’s Wear Daily the next place that consumers can see his designs is in a very familiar place, the same store you can buy toothpaste and toilet paper – Target.

Posen is set to be the next designer for Target’s Go-International line, which has become a runaway hit with nearly every designer selling out almost immediately. The international line brings high end designers to a whole new market of customers – women who have dreamed of owning a piece of their runway collections and maybe even some who have never heard of said designer. Some of the past designers were Thakoon, Tracey Feith and most recently, Rodarte.

The Go-International collection will have pieces that run anywhere from $16.99 for a printed tank to $199.99 for a red leather jacket. If you were to shop for Posen's ready-to-wear collection on the other hand, it is available on Net-A-Porter.com. However, the cheapest thing on the menu is a jersey knit dress for $785 and prices climb up to $2,225 for a floor length gown, pictured at left from Net-A-Porter.com


Photo courtesy of Fashionista.com

For the college fashionista, there is no question which of Posen’s two lines fit in with a virtually nonexistent budget. The line for Target is “very Zac” and is full of color and bright prints. It is a great opportunity to stock up on some great summer dresses for an amazing price. And for $69.99 (the price of 2 weeks’ worth of venti lattes at Starbucks) any woman can have their very own floor length Zac Posen summer dress, pictured above.

This collaboration is no doubt going to be one to the top sellers. Merchandise hits stores April 25th and is scheduled to sell until May 30th, but don’t be surprised if there isn’t much left on April 30th!

Tuesday, January 19, 2010

Resolution's Resolved!

It's that time again. I mean about a month into the New Year. You rang it in with all the best intentions and resolutions about how you were going to make 2010 better than the last. According to USA.gov's list of the TOP New Year's Resolutions, you resolved to:

Drink Less Alcohol

Get a Better Education

Get a Better Job

Get Fit

Lose Weight

Manage Debt

Quit Smoking Now

Reduce Stress at Work

Reduce Stress Overall

Save Money

Take a Trip

Volunteer to Help Others

But here you are, near the end of January, almost 1/12th of the way to 2011 and nothing's changed! You’ve already racked up 2 overdraft charges to your bank account, you’re so stressed that you started biting your nails and that trip… does a TransPass does not count?

No, it does not.

Well what the heck? What’s holding you back? The only answer to that is yourself. Instead of making a lengthy list of resolutions swearing to change your life in one year or less, why not resolve to change all the

“I can'ts” into “Why not’s?!"

With that, you will then dive head first into whatever seems to be getting you down. Bank account looking dim? Not “I can’t” change that. Instead “Why not” clean out your closet and sell what you no longer want to a second hand store? This could kill two birds with one stone. How about stress? “Why not” join a yoga class, bust that stress and get in shape at the same time? Quit smoking? “Why not” drink less alcohol and thus, smoke less. Another two-for-one.

All I’m sayin’ is don’t make resolutions that you know you won’t keep. Break down the issues and realize why they are causing problems in your life. Smaller steps will make making that change seem like less ominous a task. Here’s to a transformation, a better you!

Good luck and don’t sweat the small stuff!